Investment in the future of live entertainment

satis&fy upgrades audio technology

Preparations for tours and events begin

With a historic investment, satis&fy AG sends a signal of hope and optimism for the live event industry

The hunger for events and the joy of recurring live events in unique style is greater than ever. The live entertainment specialists at satis&fy AG also see this.

With a historic investment in the company’s own audio equipment, the event specialist from Karben sets a sign of hope and shows unbroken faith in the future of the event industry.


Starting in the fall of 2021, around 200 additional K-Series loudspeakers from premium manufacturer and distribution partner L-Acoustics will be available for use, among other things. This is how satis&fy is arming itself for the return of live shows and tours.

Although the Covid 19 pandemic has hit the event industry particularly hard, satis&fy responded to the new situation with flexibility, motivation and optimism right from the start. As a result, 24 new streaming studios were equipped and put into operation in the DACH region over the past year and a half.

In addition, there has been an increased focus on safe events with a hygiene concept and new possibilities for digital (live) communication. Even during the peak of the pandemic, satis&fy was able to maintain and further establish itself as a strong partner in all facets of event technology.

„We believe in art, culture and live entertainment“

With this mixture of flexibility and optimism, the satis&fy team looks to the future and the hopefully imminent return of live events. “We believe in art, culture and live entertainment. Therefore, this investment was natural for us, although certainly not easy.

Of course, we as a company have also had to deal with heavy losses. But for us, now is exactly the right time to think and go full speed ahead.We are looking forward to what is coming now, are highly motivated and perfectly equipped with the new equipment,” says Jörn Busch, Managing Director of satis&fy AG, Werne.

Artists such as Herbert Grönemeyer or Die Ärzte have already been able to rely on the expertise of the event service provider in the past. Therefore, satis&fy looks forward with confidence to the coming seasons, new opportunities and challenges of live entertainment.